Our model
Owned self-serve platform
The site operator publishes its catalogue with public pricing. You filter, compare, buy without a middleman. No stacked commissions, no hidden quotes.
Best fit: This is what Stringer Network offers.
Service · Netlinking platform
A netlinking platform in self-serve.
Catalogue browsable without an account, prices shown per site, filtering by niche and budget. Buy your backlinks and sponsored articles on your own, no need to call a sales rep.
- No sign-up to browse
- Per-site price visible
- Draft sign-off
The context
When the platform actually works, you decide on your own.
A netlinking platform exists to gather in one place what's scattered across the market: available sites for link placements, their metrics, prices, conditions. When the tool is well built, you can run your SEO strategy without calling a rep for every placement.
The market offers several models. Some aggregate third-party publishers and take a commission on the matchmaking. Others list "price on quote" and negotiate case by case. Others again are directories with no integrated workflow. Each model has its limits: opacity, variable quality, dependency on a sales rep.
Our platform takes a different approach. We operate the catalogue's sites. You see the price without signing up, the listing details the real metrics, you buy on your own. The writer is also part of the team.
If you have to send an email to find out a price, the grid isn't really public.
Our transparency rule
Comparison
Four types of platforms, four different logics
The term "netlinking platform" covers very different models: owned self-serve, managed agency, third-party marketplace, plain directory. Here's what sets them apart.
Managed agency platform
The agency hosts a dashboard but selects and executes for you. You pay for expertise and delegation. Pricing is often only visible after sign-up.
Best fit: Buyers who want to delegate the steering.
Aggregator marketplace
The platform aggregates independent third-party publishers. Very wide catalogue, quality varies by publisher. A commission funds the matchmaking layer.
Best fit: Looking for high volume and advanced filters.
Directory / listing tool
List of available sites with their metrics, but no integrated purchase workflow. You contact each publisher separately. Useful for discovery, heavy at execution.
Best fit: Prospecting phase, before any serious volume.
What to evaluate
How to vet a platform before committing
Every platform promises quality, transparency and support. Here are the five concrete checks that separate the real tools from the empty shells.
01
Pricing transparency from the first visit
A serious platform shows its catalogue and prices without requiring a sign-up. A site that hides pricing behind a form is usually negotiating case by case, which means significant gaps between buyers for the same placement. Our catalogue is fully browsable without an account.
02
The real quality and audience of listed sites
DR or Domain Authority are proxies, not proof. A credible platform surfaces real organic traffic, audience profile, sample published articles. On the Stringer network, every site listing puts those signals side by side so you can decide.
03
How autonomous the dashboard is
Filtering by niche, budget, language, comparing several sites, adding to cart, tracking your orders: a good dashboard does all of that without calling a sales rep. For an SEO team running 10 or 100 placements a month, the tool's ergonomics matter as much as catalogue quality.
04
Editorial control over the published article
The best platforms let you sign off on the article draft before publication. Without that step, you discover the tone, the angle, and the link wording after the fact, with zero margin to fix anything. Systematic sign-off on every Stringer editorial placement.
05
What happens after publication
What if the article disappears, the site changes hands, or a Google update deprecates the link? A platform that owns its sites can guarantee continuity or offer a replacement. A marketplace aggregating third-party publishers can only watch. It's a structural difference.
How it works
From browse to publish, on your own
The typical buying journey on the platform. You stay in control at every step.
01
Catalogue browsable without sign-up
You land on the catalogue and you see the sites with their niche, metrics, price. No sign-up wall, no commercial pop-up. Sign-up happens at checkout, because it's needed for payment and the brief.
02
Quick filters, direct comparison
Niche, language, price range, authority, format type: filters narrow the catalogue to 5 or 10 candidates in seconds. You compare detailed listings before deciding.
03
Brief, draft, sign-off
Once the order is placed, our writer takes your brief, writes the article, and sends you the draft for sign-off. You give the green light, we publish. If the angle doesn't fit, we rework.
04
Order tracking dashboard
All your orders in one place: status (brief / writing / sign-off / published), URLs of published articles, anchors used, dates. Run several campaigns in parallel without losing track.
Watch out for
Classic shortfalls of a netlinking platform
Three problems we see regularly on platforms in the market. How they show up, and what we put in place to avoid them.
Common shortfall
Opaque third-party publisher catalogue
On standard marketplaces, you don't know who actually runs the site, who writes the article, or whether the site will still exist in six months. The listing shows a domain, not a team.
Our approach
Owned, signed network
Every site in the Stringer catalogue is run and written by our team. No middleman who vanishes. Each listing shows the editorial line and the operating timeline.
Common shortfall
Pricing hidden behind sign-up
You fill in a form only to discover that prices depend on the rep who calls you back. Per-buyer negotiation creates gaps and complicates comparison.
Our approach
Public, fixed grid
The catalogue lists each site's price directly. Same price for everyone, no minimum-order condition, no hidden discount.
Common shortfall
No draft sign-off
On some marketplaces, you only see the article after publication. If the angle is weak or the link wording awkward, there's no margin to fix it.
Our approach
Systematic sign-off
You read and sign off on every draft before publication. If something is off, we rework until it lands. No article goes live without your green light.
Frequently asked
Before you try the platform
How is this different from a standard netlinking marketplace?
A marketplace aggregates independent publishers and takes a commission on the matchmaking. We operate the catalogue's sites ourselves. No third-party publisher, no commission, the price you pay is the publisher's price. We also sign off on every article before publication, which few marketplaces do as standard.
Do I need to sign up to see prices?
No. The catalogue is fully browsable without an account. Sign-up is only required at checkout, for payment and order management.
How does payment work?
Card, bank transfer, or B2B invoicing depending on volume. For one-off orders, payment at order time. For recurring accounts (monthly packs, agencies), monthly invoicing with standard terms. Prices are shown ex-VAT.
How many placements can I order at once?
No cap. The dashboard handles multi-site orders in parallel without any issue. For high volumes (50+ placements/month), an agency account is available with volume-based pricing and consolidated reporting.
What if I want to change my order after placing it?
Before writing starts, free modification or cancellation. After the brief is sent but before the draft, minor edits are free. Once the draft is sent, reasonable editorial edits are still possible. After publication, the angle is locked (the content is live).
Are your sites in French?
Most of the network is French-speaking, hosted in France. A few outlets are available in English or multilingual for advertisers targeting export markets. The language filter is in the catalogue.
The catalogue, open access.
No account required to browse, compare, choose. Sign-up happens at checkout.