Self-serve platform
Catalogue of placements, unit purchase, dashboard. You stay in control of selection. The platform takes a commission that gets passed on to the final price.
Best fit: SEOs who want to compare and decide for themselves.
Service · Buy backlinks
Buy quality backlinks, no middleman.
We run a network of themed editorial sites. You buy directly from the publisher, at public prices, with no marketplace commission. The catalogue lists every site with its metrics and price.
- Owned network
- Public pricing
- No commission
The context
Netlinking, with fewer margins between you and the publisher.
A backlink is still one of the heaviest signals in Google's algorithm. A site that earns links from other relevant, recognised sites in its space gains authority, gains trust, and climbs the rankings. SEO has been built on this for twenty years.
Buying does not mean cheating. The market for editorial links is legal, structured, and keeps a large chunk of online media alive. What changes from one operator to the next is the mechanics of the market itself: who takes the margin, who controls the editorial side, who sets the price.
On a typical marketplace, out of every €100 paid, the publisher often keeps under 60.
What we observe in long-chain models
Comparison
Platform, agency, marketplace, direct purchase
The netlinking market gathers four ways to buy a backlink. Each has its strengths, its trade-offs, and its level of pricing transparency.
Netlinking agency
Strategy + selection + writing + publication, fully delegated. You pay for the expertise on top of the link cost. Often a custom quote rather than public pricing.
Best fit: Buyers who lack the time or expertise to run it themselves.
Publisher marketplace
Aggregator of independent third-party publishers. Wide catalogue, variable quality. A commission goes to the marketplace for the matchmaking.
Best fit: Anyone needing high volume and advanced filters.
Our model
Buying direct from the publisher
You deal with the operator of the sites. No middleman, no commission, no hidden quote. Public pricing, articles written in-house, the price you pay stays with the publisher.
Best fit: This is how Stringer Network works.
The difference in one diagram
Standard marketplace
You Marketplace Publisher Site
2 middlemen, stacked commissions
Stringer Network
You Stringer (publisher + site)
0 middlemen, the price you pay is the publisher price
Selection
What makes a backlink worth buying
Raw link volume isn't enough to rank anymore. Algorithms watch other signals, and over-engineered profiles end up costing more than they bring in. Five criteria that genuinely matter.
01
How well the linking site fits your topic
A link from a cooking site pointing to a car insurance page makes no sense for Google or for the reader. Look for sites whose editorial line overlaps with yours, or at least an adjacent topic the article can justify. That's the first filter inside the catalogue.
02
Real organic traffic, not just DR
Domain Rating is useful but easy to inflate artificially. A site with a high DR and zero Google traffic is a bad signal. Our catalogue surfaces both numbers side by side so you can decide with full visibility.
03
Editorial content, not an automated drop
A link inside an article that genuinely covers a topic, where your brand is mentioned because it belongs there, is worth far more than a link slipped into mass-produced filler. Every one of our articles is written by our team from a brief you sign off on.
04
A varied set of anchors and placements
When 80% of incoming links use the same exact-match anchor on the same commercial query, the profile starts looking suspicious. Vary anchors, vary sites, spread the work over time. The monthly pack applies a default mix you can adjust.
05
No low-quality PBNs or ghost networks
Cheap Private Blog Networks (zero traffic, generated content, visible footprint) get demoted by Google on a regular basis. Our network is made of editorial media that live off their own organic audience. They hold up over time.
How we work
Four principles that change everything
We are the publisher of every site in the network. When you buy a backlink, you deal with whoever controls the content, the server, and the editorial decision. The practical consequences:
01
The catalogue is public
Every site has its own listing with theme, metrics (traffic, authority, profile), unit pricing, and accepted formats. Filter by niche or budget, compare, choose. No quote request needed to find out a price.
02
Articles written in-house
A writer from our team takes your brief, writes the article in the voice of the publishing site, and weaves the link into its natural context. You approve the draft before publication. No third-party publishers, no quality drift between sites.
03
The price you pay stays with the publisher
No marketplace cut, no agency margin stacked on top. The price you see is the placement price with us. It's the short-circuit model applied to netlinking.
04
Links live as long as the sites do
The media are operated by us, hosted by us, run by our team. No dependency on a publisher who can vanish. If an article ever has to come down for editorial reasons, we offer a free replacement on another site.
Public pricing
Three ways to buy, prices visible upfront
The price of a backlink depends on the site that hosts it. The most established media in the network cost more than the younger niche sites. Three entry points into the catalogue, transparent prices throughout.
Single placement
One specific site from the catalogue, one placement. Perfect for testing a placement or hitting a precise topic.
- Dedicated editorial article
- Draft sign-off
- No commitment
Most popular
Monthly pack
A monthly envelope, several links spread out with a varied anchor and placement mix. To keep a steady profile without micro-managing.
- Mixed site selection
- Anchor variety included
- Monthly reporting
Topical cluster
A cluster of coherent links on the same topic, designed to push a pillar page or a defined topical silo.
- Sites positioned on the niche
- Cadence agreed together
- Built for competitive sites
Watch out for
The SEO risks of buying backlinks
Three known risks, none of them deal-breakers when handled properly, all of them painful when ignored. Here's how our model neutralises each one.
Risk
Anchor over-optimisation
70% of exact-match anchors on the same commercial query, and the profile starts looking statistically suspect.
How we handle it
Variety by default
The monthly pack applies an automatic mix: brand, soft anchors, naked URLs, descriptive. Adjustable case by case.
Risk
Low-quality sites
A link from a PBN with no traffic, bought for its backlink profile, can turn into a penalty tomorrow.
How we handle it
Media with real audience
Our network is made of sites that have their own organic traffic. They don't depend on the link market to exist.
Risk
No editorial fit
A placement bolted into a piece of text unrelated to your brand jumps off the page. Both readers and Google notice.
How we handle it
Article in the voice of the site
Our writers match the tone and editorial line of the host site. The link sits in its natural context.
Frequently asked
Before you buy, the questions that come up most
What budget do I need to get started?
Entry-level placements sit around 50 € for a niche site with low traffic, climbing into the hundreds for a more established outlet. The public catalogue lists every site with its price. Buy unit by unit or in a pack, no minimum order required.
How many backlinks does it take to rank?
There is no universal answer. The right density depends on your direct competition, your existing profile, and the age of your site. For a young site, a handful of relevant editorial links per month is often enough. For a mature site in a competitive space, the cadence picks up. Our advice: prioritise topical fit over raw volume.
Are your sites French?
Most of the network is French-speaking, hosted in France, addressing a French audience. A few multilingual outlets are available for advertisers targeting export markets. The language filter is in the catalogue.
Dedicated articles or links inserted into existing posts?
Both. A dedicated article (editorial advertorial) is commissioned for you and written around an angle that serves your topic. A link inserted into an existing article costs less but the angle is fixed. Pick based on how much control you want over the context.
How long between order and going live?
For an inserted link, 2 to 5 business days. For a dedicated article, 5 to 10 days depending on length and complexity. You sign off on the brief, then the draft before publication.
What if Google deprecates the link?
Links live on editorial sites that we run. The content stays as long as the site exists. If an article has to come down for serious editorial reasons, we offer a free replacement on another placement. No Google ranking guarantee (no one can credibly promise that), but a presence guarantee.
The catalogue is open.
Filter by niche, compare metrics, pick your placements. The whole network is there, with prices in plain sight.